UK, 1st September 2016 – Investing in safety is profitable and indeed necessary. Safety is one of the fundamental human needs. In 1943 Abraham Maslow published his thesis:‘A Theory of Human Motivation’. He stated in a hierarchy of the human needs: as we keep satisfying our basic needs, we, human beings, keep developing new needs and higher levels of desires. After 73 years, this philosophy is still valid and relevant today and applies to oneself or to a group or even a Construction project. In the first stage, primary human needs consist of breathing, eating, resting and having sex. Once these primary needs are satisfied, us human being start looking for new needs and the 2nd stage longs for safety. From Maslow’s perspective, safety involves physical, employment, material resources, morals, family, health and private property. There are three further stages; love and belonging, esteem and self-actualization. But let’s focus on safety.